Sunday, March 10, 2019

What Is SEO?

What Is SEO?

SEO Search Engine Optimization, commonly called SEO, which in our language means a search engine optimization. Such definitions are more or less free, SEO is a technique or process to improve the performance site to rank high on search engine results pages (SERP = Search Engine Results Page), so that will maximize the traffic to the site, be it a static website or blog.
Traffic or ‘traffic’ of visitors who come are an important pillar of a blog. The level of importance will also be higher if the blog is used as the media earn money online. This is because traffic is the candidates their potential customers. More and more traffic, the chances for success more wide open.
Internet users typically use search engines to find what he sought. Most of them then only be interested in the first 10 or 20 sites on page 1 and 2 of the SERP, without any desire to see the thousands, hundreds of thousands, maybe millions of sites on the next page.
So, if your blog appears on page 1 of search results with keywords that we seek, the more traffic will come to our blog. This is why SEO was born. Search Engine Optimization is then becomes ‘compulsory’ for webmasters and bloggers.
SEO: Easy or Hard?

Well .. this question difficult to answer. Because, ‘compulsory’ this one seems to be spelled more difficult than easy. The technique developed also varied. SEO is deemed accurate by a blogger is not necessarily used by other bloggers. One thing is clear, SEO requires persistence, patience and time to get the results we want. Until many months? Could be!
As far as I know, that there are 2 kinds of SEO:
1. Onpage Optimization
As the name implies, this type contains SEO techniques optimization by modifying certain factors within the web page / blog itself, for example:
* Selection of keywords that are clever, including its use of the phrase.
* Only use targeted keywords in the Title.
* Using the symbol «|» in Title.
* Use of Header Tags.
* The density of keywords that enough on content, not keyword spamming.
* Placement of keywords at the beginning and end of the web page.
* Use the right Alt tags on images.
2. Offpage Optimization
Offpage optimization basically consists of the factors that are not found on the web page / blog, but is used in the algorithms search engines when determining the ranking of a site. According to Brad Callen of Bryxen Software, these factors for example:
* The types of sites that provide links to us.
* The number of sites that provide links to us.
* Page Rank sites that provide links.
* Anchor text used in links.
* The number and type of sites which link to sites which link to our site earlier.
SEO Progress
Today, millions of sites ‘online war’ in the world of the Internet to become number one in the eyes of search engines. Certainly hard to win this fight. Some webmasters / bloggers to apply SEO techniques are natural and kosher in the eyes of search engines. The technique is commonly known as White Hat SEO. His opponent .. yes Black Hat SEO. Black Hat SEO techniques are usually at risk. Related sites can be banned by search engines.
On the other hand, the search engine uses a more complex factor and is always improving the algorithms to improve the quality of their SERPs. The algorithms used were not the same search engine. This is why, SERP each search engine may vary for the same keyword. Bother you?!
In conclusion, we should always learn a lot about SEO


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